Free · Every Tuesday
Newsletter · Free · Every Tuesday
A weekly letter by Persona Office

Two diagrams a week. One lesson to apply immediately.

Persona Practice explains how brands earn trust, in plain words. Every Tuesday you get two diagrams from our method, what they mean, and a small exercise to try on your own brand that same day.

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Persona Practice issue No. 01 on a phone
01Two diagrams

The ideas behind how brands earn trust, drawn simply.

02What it means

A short explanation in plain words. No design jargon.

03Apply it today

A small exercise for your own brand. Ten minutes, and it’s for you, not for us.

Inside an issue

Made to read on your phone, with your coffee.

Issue opening with the week’s topic A diagram with what it means Apply it today exercise
What we’ll cover

Twenty-six weeks, fifty-two diagrams.

PerceptionPriceLogo vs brandWhere ideas come fromAttentionFirst impressionsTrendsYour customerPurposePositioningStrategyShapesHow the eye readsColorType and layoutConsistencySystemsPresentingClarity
Persona Practice

One method, multiple solutions.

Join business owners who want their brand to look as good as what they make.

Free. Every Tuesday. Unsubscribe in one click.

Persona Practice is the newsletter of Persona Office. We connect cultures.