Persona Office

Now open for new business

We connectcultures.

Brand identity studio

Brand identities built from scratch, for businesses ready to grow.

See the work

01 — The studio

We help businesses grow, launch products and build enduring relationships with their communities through design.

02 — Selected work

Brands we've built.

Each one started with a brief and ended as a complete identity system.

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All case studies

03 — How we work

Four stages; one loop.

Brief
Concept
Mood
Pitch
Brand identity

04 — Books

Our method, in an easy way.

Origins The Present The Mind The Strategy The Process The World The Visual System The Pitch Brief Concept Mood Pitch

Inside the books

From the first mark to the final pitch.

Cover of 7 Visual Mistakes That Make Customers Walk Away

Start here · For business owners

7 Visual Mistakes That Make Customers Walk Away

The seven mistakes that make customers walk away, and a clear fix for each.

$12 $17 See the book →
Cover of As Good As It Is

For business owners

As Good As It Is

Make your brand look as good as the business behind it.

$17 $27 See the book →
Cover of From Symbols to Systems

For designers · 68 pages

From Symbols to Systems

The full identity process, from the first brief to the client pitch.

$27 $35 See the book →

Instant PDF · Secure checkout · 30-day money-back guarantee

Building your brand…

From brief to brand system.

BriefConceptSystem

Now open for new business

Every brand starts somewhere.

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